Sunday, October 21, 2018

Philip Kotler returns to India

Marketing extraordinaire Philip Kotler returns to India this December

19th October 2018, Delhi: Considered as a top-marketer, the world-famous American marketing guru and seasoned author Prof. Philip Kotler will be delivering at the World Marketing Summit 2018 (WMS). The WMS will be held in December this year in New Delhi, India on 14th December 2018.

Dr Kotler, who has been the Distinguished Professor and holder of the Chair of International Marketing S.C. Johnson & Son in the J.L. Kellogg Graduate School of Management, Northwestern University since 1988, is known as the Father of Modern Management. His seminal textbook, Marketing Management, first published in 1967, is still widely regarded and read as the top marketing book. He studied under three Nobel Laureates in Economic Science. Prof. Kotler has authored over 50 books including some of the most widely used marketing textbooks in graduate business schools worldwide.

This will be Dr Kotler’s ninth visit to India, last being in 2013. Talking about this, Chirag Bagaria, Business Head, Proton Communications, the agency on record says, “We’re happy to host Dr Kotler and I am sure that this summit will be much more insightful. We’re looking forward to more such sessions by Dr Kotler in India which focus on how marketing can solve the real world issues prevalent in the country.”

On his previous visits to India, Kotler remarked how India is blessed with just the right entrepreneurial and marketing skills, which can be noted in the start-up boom in the country.

The summit will also see top-performing organisations and distinguished individuals battling it out for the esteemed Kotler Awards. The event will see CEOs, Managing Directors, Directors–Marketing, entrepreneurs, senior management of top MNCs in attendance. Amitabh Kant, CEO at NITI Aayog and Kohzoh Takaoka, CEO at Nestle Japan, will be some of the eminent speakers at the summit. The convention is expected to be attended by around 400+ business executives and participants from India and the neighbouring countries.

Wednesday, October 17, 2018

Dr.Nehaal Mayur Youth Advocate from India leading the World on Sustainable Development.

          

Dr. Nehaal Mayur, Youth Advocate on Sustainable Development Goals and Representative to the United Nations has his Expertise in International Development. Since last eight years he has traveled to 30 countries to work on Sustainable Solutions and joined the taskforce  to tackle global social challenges. He recently visited Kerala, post flood, to do need assessment analysis along with a team of disaster experts.

He is also involved in developing schools, which were destroyed in Nepal earthquake. He was invited to work on need assessment at cox bazar in Bangladesh with maximum refugees in the world.

His vast experience working from ground level, research experience and partnership building to overcome any social challenges are his strengths.

He was a youth observer at the United Nations General Assembly for three years and has interacted with Heads of States and Prime Ministers and Presidents from different countries.

His view on our planet is that we have limited resources, which we need to conserve and protect and reuse. The best we can give our children is one beautiful planet rather then few beautiful countries.

VLCC brings leading French skincare brand ERICSON LABORATOIRE to India ERICSON facial range will be available exclusively at VLCC centres


Mumbai: VLCC, a leading Indian beauty and wellness chain, has partnered with renowned French skincare brand ERICSON LABORATOIRE, to introduce 5 out of their 14 premium range of facial treatments and homecare range in India. The first 5 facial treatments introduced at VLCC centres include - Fresh Caviar, Slim-Face-lift, Enzymacid, GenX Skin and Perfection, which are suitable for all skin types and successfully tackle the visible signs of ageing and various skin problems.

ERICSON LABORATOIRE’s treatments are the result of scientific expertise based on the knowledge and thorough understanding of various physiological problems that improve the beauty of one’s face by affecting the skin. The therapeutic approach taken by the brand with its line of facial treatments are intended for consumers who are seeking a genuine skin care treatment that gives visible and long-lasting results, without recourse to a medical procedure of any kind. This line of facial treatments is good for all skin types and can treat wide spread skin concerns of pigmentation, dull and dehydrated skin, collagen elastin deficiency, wrinkles & jowls formation, fine lines , age marks, blemishes  and skin resurfacing.

Speaking on the partnership, Ms. Monica Bahl, Sr. Vice President – Operations, VLCC Healthcare Ltd. said, “At VLCC, we constantly strive to bring in the best and the latest scientific dermal solutions to our customers, by collaborating with the best skincare brands from across the world. We are elated to partner with ERICSON LABORATOIRE. Their skin care treatment line has some of the most scientific, innovative and high performing products which ensure to bring the skin back to its optimal condition. This range when combined with the expertise of our in-house beauticians, will provide customers solution to all their skin concerns, resulting in a healthy and radiant skin.”

Speaking on the launch, Ms. Fabienne Prudent, Trainer, ERICSON LABORATOIRE said, “We are delighted to partner with VLCC and launch 5 top of line, world class, facial treatment lines and related homecare, this festive season across India. The Ericson Laboratoire skincare range is suited to all Indian skin types and the active ingredients used are all very high tech. The skincare treatment line deals with all types of problems: fine lines, wrinkles, pigmentation spots, premature ageing, uneven skin tone, skin resurfacing, collagen elastin remodelling, hydration etc.  The results achieved are quite visible in just a single session though for optimal results, continual packages addressing the anomaly are needed. Results are highly satisfactory.”
   
Details of the Facial Range:

Fresh Caviar

Intense regeneration treatment dedicated to mature skins as well as to devitalized skin, the professional fresh caviar treatment uses all the virtues of caviar to fight against premature ageing. This treatment with its high nutritious and regenerating potential helps to stimulate cell metabolism deep down and provide essential nutrients to the skin’s youthfulness. 

Slim Face Lift

This treatment is designed for men and women who want to fight signs of facial ageing naturally and effectively, without using a heavy invasive surgical procedure. This technique is excellent for targeting fatty areas, such as double chin, chubby cheeks and sagging skin. Its active ingredients work on increasing collagen production and giving a lift to jowls.

Genxskin

The GENXSKIN treatment uses all the energy potential it has as a powerful and innovative agent, to enable the reactivation of 14 genes involved in the structure of the extracellular matrix, for a visible anti-aging effect in just a few sessions.

Enzymacid

It is a high-performance exfoliation method which combines 5 high-tech cosmetic innovations, inspired by the latest medical beauty treatments. This multi-action peeling treatment dramatically improves the quality of the skin tissues, removes superficial layers and dead cells, enhances complexion radiance, etc. It is ideal for those who have a dull complexion, smoke, have pigmented blotches or keratinized thick skin, residual scars, superficial spots, and tired-looking skin.

Perfection

Enhance the radiance of complexion with this lightening treatment program. Three active ingredients and three actions characterize these care products―the genetic actions, the pigmentation action, and the protective action. This treatment effectively regulates the skin color and lightens the face, while correcting localized pigment spots.

*Available at VLCC centres across India – Centre locater 
https://www.vlccwellness.com/coco-centers

About ERICSON LABORATOIRE:

ERICSON LABORATOIRE is an international skin care concept distributed in approximately 65 countries. Its products are manufactured by 8 French Laboratories, which offer skin care products with exclusive formulas developed in specialized research units.

ERICSON LABORATOIRE uses the approach of celltherapy, a clinical method which utilise the action of cellular extracts for treating skin problems. This clinical approach was used for the first time in France by Professor Ericson. Intelligent Bio-tech enzymes, highly polymerized DNA, phytohormonal skin care and anti-cellulite lipo-blocking active ingredients form the core of this range of facial treatments.

About VLCC

Founded by Mrs. Vandana Luthra as a beauty and slimming services centre in 1989, VLCC is today widely recognized for its comprehensive portfolio of beauty and wellness products and services and also enjoys a high level of consumer trust. The VLCC Group’s operations currently span 330 locations in over 150 cities and 14 countries across South Asia, South East Asia, the GCC Region and East Africa. This includes UAE, Saudi Arabia, Oman, Bahrain, Qatar, Kuwait, Kenya, India, Sri Lanka, Bangladesh, Nepal, Malaysia, Singapore and Thailand VLCC:

• Manages one of the largest chains of Slimming, Beauty & Fitness centers across Asia;

• Runs one of Asia’s largest networks of vocational education academies in Beauty & Nutrition;

• Manufactures in Switzerland and the company’s plants in India and Singapore, a comprehensive range of skin care, hair-care and body-care products as well as nutraceuticals under the VLCC Natural Sciences™, Skin MTX™, BelleWave™, Enavose™, VLCC Slimmer’s™, VLCC Shape Up™, Specifix™ and VLCC Wellscience™ brands, which are not only used as consumables in treatments and therapies at all VLCC Wellness Centers globally but are also retailed through over 100,000 retail outlets and beauty salons across South Asia, the Gulf Cooperation Council (GCC) countries, South East Asia and East Africa.

Friday, October 12, 2018

Kerala Tourism organises Trade Meet in Mumbai

 
 
Mumbai, Oct 12: Overcoming the ordeal caused by the recent floods with a remarkable swiftness, Kerala today presented before various stakeholders of tourism and hospitality industry in this western megapolis a string of exciting new products, exuding confidence that the novel initiatives would spark interest among tourists from both India and abroad.
 
Kerala has emerged stronger from the traumatic aftermath of the floods. The just concluded Kerala Travel Mart (KTM) 2018, which saw the participation of over 1500 buyers from across 66 countries in one of the most successful editions of the event, is a strong proof of it, Tourism Secretary Mrs Rani George said at a media interaction at The Club Mumbai.
 
“At the KTM, industry stakeholders showed huge confidence in the state’s readiness to host tourists.  The most important task at hand now is to put it out to the world that we are back on track and ready to receive tourists from everywhere in all major destinations,” she added.
 
Listing the new products and experiences tailor-made for the domestic traveller, Mrs George said Jatayu Earth Centre in south Kerala, which contains the world’s largest bird sculpture of Jatayu mentioned in the epic Ramayana, a virtual reality museum and a state-of-the-art ropeway to reach the destination, could be among the new tipping points for the state’s tourism. The giant statue of Jatayu is 200 feet long, 150 feet wide and 70 feet in height, making it the largest functional bird sculpture in the world. 
 
“Spurred by Kumarakom bagging the prestigious Responsible Tourism award at the London World Travel Mart last year, we have founded a new Responsible Tourism Mission. Our new tourism policy focuses in depth at sustainable, responsible and environment-friendly tourism,” she pointed out.  
 
For those who seek an adrenalin rush, the timing could not be more perfect to explore the rolling hills of Munnar and explore Neelakurinji, the rare flower which blooms once every 12 years covering the landscape with a fascinating carpet of lilac and blue. The young travellers can savour the beauty by trekking, cycling or biking.
 
Further, the Nehru Trophy Boat Race (snake boat race), will be held this year on Nov 10th at the Punnamada Lake in Alappuzha as a subtle reminder that Kerala’s waters continue to be safe for adventurous activities.  The Chaliyar River Challenge 2018 (a 68-km kayaking championship), which is aimed at tapping the potential of adventure tourism in the state, will also be held as per the schedule. 
 
Nefertiti, the Egyptian themed luxury vessel of the Kerala Shipping and Inland Navigation Corporation (KSINC), is to be launched by this month-end, and it is expected to chart a new course in cruise tourism in Kerala.

The government has also decided to leverage the enormous potential of Malabar as an alluring tourist destination, famous for its piquant cuisine and rich heritage. A high-tech digital facility, known as ‘SMiLE Virtual Tour Guide’, has been launched which provides information on 40 Malabar attractions, ways to reach them, plan tours and fix reminder alarm notification, besides means to share portal material, find accommodation and book rooms.

“The international airport at Kannur is scheduled to open in December, and Kerala Tourism  hopes to establish Malabar, which shares boundaries with Coorg, Coimbatore and Mysuru, as the new tourism gateway to the state,” said the Tourism Secretary.
 
For art aficionados, the immensely popular Kochi-Muziris Biennale will be holding its fourth edition from December 12th, 2018 and will run till March, 2019. The biennial has changed the landscape of contemporary Indian art today and given Kochi the status of the art capital of India.
 
For history buffs looking to transport themselves to another era, there is the Muziris Heritage Project. The remains of a once thriving port frequented by Arabs, Romans, Egyptians as early as the first century BC is today preserved across 25 museums as the largest heritage conservation project in India. Another offering in the historical space is the Spice Route Project that rekindled the 2000-year old ancient sea links and shared cultural and culinary legacies with 30 countries.
 
“Travellers come in search of an enriching experience and it is via festivals, museums and exhibitions that we can help them gain a complete Kerala experience. We are planning to host a series of literary and music festivals which will be organised with the association of public organizations,” she said.
 

Monday, October 8, 2018

Action choreographer Prateek Parmar’s Suryansh receives massive appreciation

05 October 2018, Mumbai, Suryansh, the most anticipated Gujarati film of the year, hit the theatres on October 5th. The Freddy Daruwala and Heena Achhra starrer has lived up to its hype. Suryansh is a one of its kind film in Gujarati cinema, where storylines with action at its core are very rare.

Prateek Parmar is the man behind the incredible action sequences in the movie. Parmar is a trained martial arts practitioner, who has also choreographed the action sequences in Bhavesh Joshi Superhero, CID, Surya the Supercop. Talking about the action scenes designed by him, he says, “I really wanted the action to stand out. A lot of it is inspired by western action movies and icons. I am elevated that the audience took a liking to something new like this.”

Suryansh had already gained a huge following of action lovers since the trailer launch. It is being described as a “thrilling roller coaster ride of action, drama, emotions, mystery and an ending that is impossible to predict.” The audience loved the extensive action scenes designed by Prateek Parmar.

Parmar is professionally trained in wing chun, karate, taekwondo and wushu. He has been practicing martial arts for several years and is also a national level gold medalist and can perform the most daring stunts without any external equipments.  Prateek will also be seen as a cast in Mard Ko Dard Nahi Hota, directed by Vasan Bala and produced by Ronnie Screwvala. The film was the first Indian movie to win the People’s Choice Midnight Madness Award at the 2018 Toronto International Film Festival (TIFF).

Friday, October 5, 2018

VYRL Originals release “Aaya Na Tu” by Arjun Kanungo & Momina Mustehasan bags `SILVER for Excellence in Marketing’ at the 23rd Edition of Big Bang Awards

 

 

5th October 2018, Mumbai: The hit song “Aaya Na Tu” by Arjun Kanungo & Momina Mustehasan – a VYRL Originals release – wins `SILVER for Excellence in Marketing’ at the prestigious 23rd edition of the Big Bang Awards held in Bangalore.

 

VYRL Originals is a music property under UMG’s sub-label EMI Records India co-founded by Universal Music India and noted film director Mohit Suri.

 

Interestingly, this is not the first award that the song has bagged. It had picked up two awards at the recently held Modern Marketing Awards  - “Best 360 degree Marketing campaign” and “Best PR campaign”.

 

The song had a robust 360-degree marketing and promotion campaigns that made it one of the biggest non-film songs of the year across labels. With over 100 Million combined streams, the song peaked at

 

Acclaimed film director Mohit Suri shares We had a robust marketing plan for ‘ Aaya Na Tu’. While the artist, Arjun and Mumina are extremely talented Universal Music and Vinit ensure it was amplify rightly and they were placed brilliantly.

 

Sharing about the overall experience Vinit Thakkar, Senior Vice President, Universal Music Group India & South Asia and EMI Records India said” The team worked around the clock to put out the song across platforms, we are glad to receive recognition for their efforts.

 

Speaking on the success, Momina Mustehsan said, “ Aaya Na Tu “ is really close to my heart and it’s amazing to see how VYRL Originals has placed the track in relevant spaces for the audience to enjoy it.

 

Sharing his experience Arjun Kanungo said “ The  marketing campaign for “ Aaya Na Tu” has been clutter breaking and innovatively drive to touch the heart of the audience. From engaging the right medium to highlighting it on the right platform. VYRL originals have fantastically covered the space.

 

The Big Bang Awards for Excellence in Communication and Media were given away in a grand function on Friday September 28th, 2018 at The Ritz Carlton, Bangalore. The Who’s who of the Industry attended the mega event which saw several Celebrity hosts and Guests.

 

 

 

 

  VYRL Originals – An EMI Records India property.

 

VYRL Originals is EMI Music India’s latest music property created to promote independent non-film music. This unique property is once again led by noted film director Mohit Suri - known for his excellent taste in music. Mohit will be curating every aspect of each track that is being produced. Right from the composers, lyricists to the singers, each of them have been carefully worked on and handpicked by the director himself. The sound will be in line with contemporary Bollywood music with great production values, albeit without the canvass of a film. The tracks under VYRL Originals will be launched simultaneously across every streaming service – in India as well as Globally - and will sit amongst today’s popular Bollywood songs giving the music lover a seamless listening experience. The property launched January`18 with the gorgeous ballad “Teri Yaad” by Yash Narvekar and is currently sitting high on charts and playlists across streaming services.

 

Wednesday, October 3, 2018

Angriya’, India’s first cruise service from Mumbai to Goa

 

The wait is over!

 

 

Goa is everyone’s favourite holiday destination and now one can start the party as soon as the travel begins with India’s first domestic cruise vessel, Angriya. It is a tribute to Sarkhel Kanhoji Angre and deriving its name from the Admiral of Maratha Navy it endeavours to create memories for a lifetime experience. Owned by Angriya Sea Eagle Private Limited, Angriya is a first of its kind domestic luxury cruise liner for travellers who wish to treat themselves with new involvement.

 

Passengers can choose from eight categories of rooms which includes high tea, delicious meal, and a breakfast. Adding onto the entertainment front, it has an infinity pool that gives an experience of swimming in deep seas along with a fun & interactive activity for kids, 2 level lounge, 6 themed bars and an exquisite spa to rejuvenate.

Leena Kamat Prabhu, Director, Angriya Sea Eagle Pvt Ltd, shares, “We are proud to announce the launch of Angriya- A voyage to remember. This experiential cruise will begin its journey from 12th October 2018 to Goa. We had conceptualized it years ago and we are delighted to see it coming true. We intend to give our passengers a feel of the deep seas with the pleasures that nature offers. The cruise leaves early evening allowing one to see the sun set and the sun rise under the clear skies. This one is our first Indian domestic cruise between Mumbai- Goa- Mumbai with various essence in every aspect of it”. 

Captain Nitin Dhond shares, “Angriya, is a world class vessel mapped to suit the Indian needs. The cruise is unique with remarkable features and safety measures. Our vision is to fill an existing gap of utilizing the Coastal Sea Route and exploring the true treasures of the high seas. This ship draws inspiration from the Government of India’s Prestigious ‘Sagarmala’ Initiative. While we want to create awareness and appreciation for our rich marine life and cultural heritage, we also aim to give our passengers an incredible cruising experience through the infinity pool, rejuvenating spas and breath-taking decks”.

 

Nirmal Kulkarni, Director, Ecology, states “Angriya is committed to high environment standards. Our policies of fuel efficiency, marine environment safety and waste management meet worldwide standards. Our ship is dedicated towards showcasing and conserving the marine diversity of the Konkan coast its rich history and culture. This is a unique opportunity for travelers on board to observe and marvel at sea turtles, pelagic birds and marine mammals like dolphins and porpoises in their natural environs alongside trained researchers.”

 

Angriya is not a typical cruise liner with packages but is a must have cruise experience that strikes a fine balance between interacting with nature and indulging in leisurely engagements. It empowers people to connect, participate and celebrate the newness in life. It is a priceless experience with incredible activities at the cruise. All this experience has one feeling in heart, 'the feeling of Wow!’

 

Angriya has now introduced its social media platforms to make people aware of their new offerings and services and can be reached on the below mentioned link of their Facebook & Instagram page:

Website: http://www.angriyacruises.com

Facebook: https://www.facebook.com/AngriyaCruise/

Instagram: https://www.instagram.com/angriyacruise/

 

Tuesday, October 2, 2018

मुंबई में एक प्रेस कांफ्रेंस करते हुए दिल्ली के स्वतंत्र खोजी पत्रकार नवनीत चतुर्वेदी

1अक्टूबर मुंबई  में एक प्रेस कांफ्रेंस करते हुए दिल्ली के स्वतंत्र खोजी पत्रकार नवनीत चतुर्वेदी ने महाराष्ट्र स्टेट बीजेपी इकाई के पार्टी फण्ड में 95.91 करोड़ रूपये खुर्दबुर्द व घपला होने का बड़ा सनसनीखेज खुलासा किया।
नवनीत इन दिनों बीजेपी प्रशांत किशोर काला धन व विदेशी खुफ़िया एजेंसियो के गठजोड़ की मदद से 2014 जीत को मुद्दा बना कर अब तक छह प्रेस वार्ताएं कर चुके है अयोध्या ,लखनऊ जयपुर हैदराबाद विजयवाड़ा भोपाल के बाद मुंबई आज उनकी सातवीं कांफ्रेंस थी।

महाराष्ट्र में वर्ष 2014 सितंबर -अक्टूबर में विधानसभा चुनाव हुए थे , जिसकी अधिसूचना 20 सितम्बर 2014 को लागू हुई थी और मॉडल कोड ऑफ़ कंडक्ट नतीजा आने तक 22 अक्टूबर 2014 तक लगा हुआ था , इस अवधि के दरमियान प्रत्येक राजनितिक दल को चुनाव आयोग में उस मॉडल कोड ऑफ़ कंडक्ट की अवधि के दौरान अपने आय -व्यय का ब्यौरा देना होता है।

बीजेपी की महाराष्ट्र इकाई ने यह सुचना अपनी रिपोर्ट प्रॉपर ऑडिट करवा कर और अपने नेशनल कोषाध्यक्ष व केंद्रीय मंत्री पियूष गोयल और महासचिव भूपेंद्र यादव के हस्ताक्षरों मुहर के साथ चुनाव आयोग में पेश की।
खोजी पत्रकार नवनीत चतुर्वेदी काफी पहले से वित्तीय अनियमितताओं के मद्देनजर बीजेपी के आर्थिक क्रियाकलापों पर अपनी पैनी नजर गड़ाए बैठे थे , उन्होंने इस पूरी रिपोर्ट की जाँच के बाद कई सनसनीखेज व रोचक तथ्य बीजेपी की फाइनेंसियल  रिपोर्ट के आधार पर पेश किए ---
जिसके अनुसार वर्ष 2014 में पार्टी की महाराष्ट्र इकाई में
20 सितम्बर 2014 को कुल नगद व बैंक जमा मिला कर  24.10 करोड़ रूपये थे
उक्त चुनाव अवधि में उन्हें कुल नगद व बैंक जमा प्राप्तियां  209.35 करोड़ रूपये प्राप्त हुई
इस तरह पार्टी के पास कुल जमा धन 233.45 करोड़ हुआ , जिसमे से उक्त अवधि में पार्टी ने नगद व चैक से कुल 81.89 करोड़ रूपये खर्च किये है अतः पार्टी के पास  233.45 करोड़ माइनस 81.89 करोड़ = 151.56 करोड़ रुपया पार्टी फण्ड में होना चाहिए था लेकिन पार्टी के स्टेटमेंट में अंतिम शेष राशि क्लोजिंग बैलेंस सिर्फ 55.65 करोड़ ही बताया गया है , अब सवाल यह उठता है कि 95.91 करोड़ की राशि और होनी चाहिए थी पार्टी फण्ड में ,जबकि वो नहीं है तो क्यों नहीं है !!!
जाहिर है जिम्मेवारी पियूष गोयल और भूपेंद्र यादव के साथ साथ उस चार्टर्ड अकाउंटेंट की भी है ,, अब यह पैसा चोरी हो कर कहाँ गया ,किसके निर्देशों पर गया वह जवाब सिर्फ पियूष गोयल ही दे सकते है।

बकौल नवनीत चतुर्वेदी यह मसला किसी पार्टी का अंदरूनी झगड़ा नहीं है जबकि यह गंभीर चिंता का विषय है की जिस पार्टी के नेता अपनी पार्टी का कोष ही हजम कर जाते हो वहां देश के सरकारी खजाने की क्या हालत हुई होगी !!! क्यूंकि बीजेपी आज केंद्र समेत इक्कीस राज्यों में सत्ता में है।  न खाऊंगा न खाने दूंगा यह भी एक जुमला साबित हुआ , चौकीदार की खुद की पार्टी लुट रही है ,देश की रक्षा वाकई राम भरोसे पर है।

Source: press release.