Mumbai, March, 2019
KALKI Fashion’s SS’19 Collection –‘ZINNIA’ took us to a happy place in apainterly hues of summer fog blues, mighty mauves, the lime greens, the spicy mustards, the fuchsia pinks and the fiery reds.The collection merged genres in order to come up with new designs that left audiences in total awe at the Bombay Times Fashion Week 2019 at St. Regis, Mumbai.
However, the one celebrity who stole the show was none other than the favorite B-Town diva, Malaika Arora! And she indeed looked like a goddess in that fiery red embellished gown that looked straight out of a fairytale. Malaika Arora was as the befitting showstopper for this glorious collection, who left everyone with a star struck feeling.
KALKI Fashion’s showstopper creationlooked totally in par with Malaika's fashion sensibilities. The gorgeous attire showcased a royal grandness combined with modernity in its color palette and silhouette. The outfit had something so comforting and reminiscent about it, which makes it an ensemble you can hope to wear when you need that extra edge of high fashion and carry your confidence with poise and ease.
To fill you in on some more fashion deets about Malaika’s memorable look, Saurabh Gupta, Director of KALKI revealed that, “Since the collection is about modern romance where elegance meets glamour, Malaika was the perfect muse for the collection. KALKI custom designed Malaika’s gown over an extensive 8-week period with intricately hand embroidered flowers to create a timeless masterpiece. The final outcome was nothing less than perfection as Malaika carried the style with utmost confidence and modern attitude”. Also, not to forget that Malaika’s nude lips, bold eyeliner, curled lashes and defined brows, made her make-up game a win complementing her entire showstopper look.
"I am really in love with KALKI's latestZinnia collection, this is my 1st association with them & I am so happy to be their muse for their SS'19 Collection. The entire collection is so amazing, quirky & edgy and carries the right amount of summer romance. It is modern with vivid color palettes like mustards, citrus, fuchsia pinks, lime greens, mauve and of course my most favorite the reds which is why I choose to deck up in one. It is a red gown from their fiery reds palette, it has extraordinary details that strikes the perfect balance between modern fashion and absolute comfort during weddings and events! All in all, the collection is perfect for summer weddings and has trendy cuts and embroidery.
The collection is for the Indian girl who likes to keep her sense of style and dressing fresh, different and bold. It's for all the modern brides and all their ‘desi’ parties! Well, all the to-be-brides and all the fashionistas out there, I would totally recommend you to check out their collection because its nothing less than a dream!" says the showstopper, Malaika Arora
What was amazing is that the brand’s designs were influenced by the multifarious flowers named ‘ZINNIA’ and taking inspiration from the flower’s originality; the collection showcased rage of appearances in array of multi- colors and hues to create a sense of a romantic summer dream.
KALKI Fashion’s SS’19 collection gives each style a personality, with a variety of embellishments and unique silhouettes complimenting a marvelously summer moody palette. Some of the more distinctive features that caught eye were the cut-work diamond embellishments, summer sequins, multi-color and monotone floral hand embroidery and the intricate geometrical fusion of designs. The usage of various textiles from rich silks to breezy sheers gave the collection a unique flow and feels which keeps it light and easy to dance to.
The cleverly chosen color palette remains a classic for all the summer wedding colors as it evokes a sense of nostalgia with an inviting ambience. The spicy mustards intertwined with finicky limes, this palette offers timeless appeal to all your garden boho &mehendi soirees. You will love the dapper richness that the fiery reds provide; it’s a clean cut color palette that packs a modern-meets-royalty punch. Also, the vintage medleys offuchsia pinks are sure to create a sense of playful freshness in all your traditional summer weddings.
KALKI Fashion has been known for its statement making cuts and layers which add multiple facets to each style and keep them flirtatious, glamorous and fun. Fused in flowy shararas, floor-sweeping jacket styles, plunging necklines along with modern monotone ruby red lehengas and legion gowns creates a breathtaking colorscape.
The entire vibrancy and freshness blended perfectly into creating a modern summer romance left the crowd spellbound. This lively color schemewill be soon launched at all KALKI exclusive stores and onwww.kalkifashion.com. It's sure to give you a major spring fever!
Website: www.kalkifashion.com
Collection Page Link:https://bit.ly/2HDQ6Cu
Malaika Arora’s Showstopper Outfit: https://bit.ly/2TlGnlD
Making of the Collection Link:https://bit.ly/2Cx4EQa
Instagram Link: https://bit.ly/2K2Jo9U
Hashtags to be used: #kalkifashion #KALKIxZinnia #springsummer2019, tagging @kalkifashion
About KALKI
Born in Mumbai, India in 2007, KALKI evokes the very spirit of the city it was founded in. An upstart, innovative, and dynamic brand – KALKI – offers the best of contemporary, ethnic Indian fashion and fusion-wear styles. Staying true to the brand’s unique promise of premium and wearable fashion, KALKI unveils fresh collections and all-new designs throughout the fashion calendar. KALKI’s design and aesthetic sensibility seeks inspiration from all walks of life – be it haute couture trends and forecasts from fashion destinations across the globe to the homebound handloom traditions of India.
Website: www.kalkifashion.com
Posted by Deepakbuswala(9769038769)
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